Agility Metrics Hires Geoff Harding as Senior Director, Sales and Business Development

Montreal, Quebec (PRWEB) June 20, 2011

Agility Metrics announced today the hiring of Geoff Harding as Senior Director, Sales and Business Development. Geoff will manage all aspects of Agility Metrics’ sales and business development initiatives across North America, and will be responsible for the continued growth of Agility Metrics’ client roster, as well as its penetration into new industry verticals.

A seasoned sales executive, Geoff comes to Agility Metrics with an exceptional understanding of the sales process and deep domain expertise in food service and retail. Prior to joining Agility Metrics, Geoff worked as AVP Sales – North America for 80/20 Solutions Inc., a leading provider of marketing automation software. There he was responsible for defining sales strategy, executing on sales targets, and overseeing all aspects of the sales machinery. Geoff also spent time as Sales Director at Empathica Inc., where he played an instrumental role in that company’s growth by landing major accounts in the retail and multi-unit food service sectors.

“We’re extremely excited to have Geoff onboard to manage the growth of our client roster,” said Richard Pridham, president and CEO of Agility Metrics. “Sales are the lifeblood of any organization, and with Geoff in place, we feel that we have a true sales visionary at the wheel. His deep network of contacts, as well as his incredible passion for the industries he sells into, will be critical to our future success in both retail and food service. Geoff has a rare ability to tap into the pain points that keep senior decision makers up at night, and he gives us the ability to tackle any account with a hyper-informed, intelligent, and consultative sales approach.”

“I’m thrilled to be joining the Agility Metrics team,” said Geoff. “Whenever I embark on a new employment opportunity, I look for three things: great people, great products, and great potential. Agility Metrics definitely has all three of these things going for it right now. There’s a palpable sense of excitement, on the part of everyone I’ve met, for what we can all accomplish in the months ahead. I’m hoping to do my part by catalyzing as many new business opportunities and creating as many long-term customer relationships as I can.”

About Agility Metrics

Agility Metrics is no ordinary Customer Feedback Management company. Agility Metrics operates on a very simple principle: in the social media era, brands must do much more than simply gathering customer feedback and letting the data rot in a spreadsheet somewhere. Instead, brands must think of customer feedback as the starting point for a deeper and more meaningful engagement with their customers.

Agility Metrics’ products foster deeper customer engagement by transforming customer feedback into actionable insights that brands can use to deliver exceptional customer experiences, recover at-risk customers, and strengthen customer loyalty. From there, Agility Metrics helps companies transform customers into brand evangelists by unlocking the power of social marketing and driving brand advocacy across Facebook and other social networks.

Staffed by passionate and dedicated people, Agility Metrics is proud to be servicing some of the leading retail, food service, aftermarket automotive, and healthcare brands across North America.